Innovation Soundbites: Sale&Catering com - Breaking down the siloed data of Sales and Revenue
GAIN - Growth Advisors International Network GAIN - Growth Advisors International Network
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 Published On Jul 16, 2024

GAIN CMO, Jason Emanis, talks with Mike Pavicich from SalesAndCatering.com about their recent integration with LodgIQ and how it's going to solve the inefficiency in hotel group pricing and proposal processes.

The old way of pricing groups:
Manually calculate room-to-space ratios.
Pull historical data.
Estimate ancillary revenue.

These steps require approval from revenue managers.

Sales managers, focused on closing deals, often find themselves negotiating internally with revenue managers who are preoccupied with ensuring optimal pricing.

This internal negotiation is time-consuming and detracts from the core objective: serving the customer.

Revenue managers need to understand displacement analysis and the true net value of a deal, considering both room revenue and ancillary income.

Yet, without streamlined systems, these calculations become bottlenecks. The result? Lost deals and frustrated teams.

Hence, the valuable integration of group pricing tools directly into the sales workflow.

This integration means:
Seamless Integration: Sales managers can now access powerful group pricing tools without leaving their primary system.

Speed to Market: Automated pricing and proposal generation reduce the time from lead to contract, increasing the likelihood of winning business.

Enhanced Data Utilization: By incorporating sales-specific data into the revenue management system, hotels can make more informed decisions and provide better recommendations.

With this integration, sales and revenue management no longer need to operate in isolation. The technology facilitates a more cohesive approach, ensuring that both teams work towards a common goal: maximizing hotel revenue.

To learn more about SalesAndCatering.com visit https://salesandcatering.com.

To learn more about LodgIQ's commercial strategy platform, visit https://lodgiq.com.

To learn more about GAIN, visit https://gainadvisors.com.

#hoteltechnology #hoteltech #hotelmanagement

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